It’s finally fall! After a long, hot, summer, we can now say goodbye to sweaty commutes and hello to enjoyable lunches on the patio. The weather is cooling down and the leaves are starting to change, which means it’s time to (pumpkin) spice things up! Sorry, I couldn’t resist.
Before I get carried away with bad autumn puns, here are three ways you can celebrate the coming of the new season:
Fall into a new routine
Okay, so maybe the seasonal puns aren’t entirely out of my system yet, but oh well, it’s fall! As we transition from summer, more restaurants will be opening up patios and food trucks will be returning to street fairs, creating multiple opportunities to try new things.
Exploring new seasonal dining spots is a simple way you can welcome the good weather. Step out of your over-air-conditioned icebox and take a stroll down the street to try a new place or enjoy cocktails on a rooftop bar — the possibilities are endless!
Take advantage of the season while you can and explore your local spots. You no longer need to hide inside to escape the heat, but winter is right around the corner. There are just a few months to enjoy your freedom and fall into a new routine.
A lot of fun activities start to pop up around this time of year. Football games, Halloween, and fall festivals are just a few festive events that can change things up.
If you’re in the food and beverage industry looking for ways to draw in more customers, try marketing any autumn pastime. Have a Homecoming Special for the homecoming football game of your local high school, hang some spooky decorations and dress up for Halloween fun, or get a booth at the town fall festival to promote your business.
These are only a few suggestions, but get creative! It’s the perfect time of year to test new ideas and interact with guests. Get festive with the season and create an enjoyable environment for everyone.
Dish it out
Not to bring up pumpkin spice again, but autumn is a time when many restaurants, bars, cafes, and other businesses like to roll out seasonal menu items.
Using Starbucks’ Pumpkin Spice Latte as an example, creating a seasonal dish can be very rewarding. Every year, customers eagerly await the arrival of the much-anticipated pumpkin drink, which is only available during the fall and winter months.
So, add something festive to your menu! Churn up some pumpkin-flavored ice cream, bake a cinnamon apple pie, or add a side of sweet potato fries. Make it known that it’s a limited time offer, and by next year, guests will be craving that particular seasonal dish.
The most important thing to remember is to let loose, relax, and relish the season. There are so many opportunities to explore new places, participate in new activities, and eat new foods. Fall is a beautiful time of year, so enjoy!